New insights create new ways for L&D to do business

Training Industry, Inc. provides data-driven analysis and best practices for the corporate training professional by capturing the perspectives of learning professionals, learners and training companies across a diverse array of industries. Our informational resources are shared with hundreds of thousands of monthly website visitors and email subscribers.

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The Training Industry, Inc. research team of experienced analysts relies on rigorous survey practices, including targeted sampling and advanced analytics. These practices are based on validated principles of measurement to answer both qualitative and quantitative questions across a variety of research designs, including market research, buyer personas, learner impact analysis, competency models and organizational assessment tools. Our expertise and audience reach allow us to provide learning professionals with in-depth market intelligence and thought leadership insights to reveal where the corporate training market is now and where it is headed in the future.

Training Industry’s best-in-class thought leadership insights rely on thousands of survey responses from L&D professionals, training decision-makers and learners about how training works at their companies. Our market segment intelligence is derived from over 15 years of corporate training marketplace analysis and sizing. We compile these data from over 500 training and development vendor company submissions to our annual Top 20 awards.

Our research harnesses the collective wisdom of learning professionals and their unique perspectives on the business of training to inform our continuing professional development programs, including events, classes, certificates and the Certified Professional in Training Management (CPTM™) certification program. We circulate these insights throughout the training market using content marketing, including webinars, infographics, email marketing and our award-winning magazine and website.