Tired of pouring your heart and soul into creating engaging learning content only for it to go unnoticed? Ever wonder why some learning initiatives succeed while others struggle to gain traction? It’s not just about the quality of content; it’s about how you market it.

Join us for this complimentary Training Industry webinar, sponsored by Ingenuiti, where we’ll explore the crucial intersection between learning and marketing. Your hosts, Dr. Jerry Zandstra, Adam Eling and Miriam Taylor will dive into practical strategies to ensure your learning initiatives capture the attention they deserve.

This interactive webinar will provide insights on:

• Why Marketing Matters: Discover why marketing isn’t just for products and services—it’s the key to capturing your learners’ attention and fostering engagement.
• Creating Learner Personas: Understand the importance of understanding your audience and learn how to create detailed learner personas that will guide your content creation and delivery.
• Peer Insights: Gain valuable insights from your peers in the training industry. Learn what successful professionals are doing to ensure learner enthusiasm and drive