24 Oct 2023
1:00 pm ET

Traditional click-through training is alienating and disheartening to learners. It turns them off the content and wastes time and money. But companies can use the tools and strategies of “bingeable” TV to earn back the interest of their learners and increase ROI.

Good TV understands the duration of a viewer’s attention. It knows what keeps an audience engaged, including quick edits, a soaring soundtrack, and humor. All of which is usually missing in traditional training. And, of course, there’s no denying the power of great storytelling to win hearts and minds.

Join us for this complimentary Training Industry webinar, sponsored by WILL Interactive. Your hosts, Jeffrey Hall, creative director, and Jennie Eng, senior screenwriter, will demonstrate how bingeable TV makes good training. They will share the secrets of their award-winning learning model that uses the concepts of bingeable TV to deliver training on everything from sexual harassment prevention to DEI to leadership coaching.

During this demo, Jeffrey Hall and Jennie Eng will provide insights on:

  • Immersing learners in a complex story.
  • Using humor appropriately as an effective instructional design tool.
  • Making difficult concepts easy to watch.
  • The ways WILL mimics bingeable TV in production values.